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Multiplatform, transmedia, storytelling, branded content, television, IPTV, convergence (at last), twin-screening, gadgets, apps, social currency, social media, shortform, changehacking, continuous partial distraction, learning through immersion. Where is it all taking us and how do we use these concepts and ideas to reach audiences in meaningful ways?I offer some thoughts but would be good to get your views too….

<a href=”http://about.me/juliansphillips”>Check out my about.me profile!</a>

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